Painters are covering The Lofts at Hollywood and Vine with the Jason and Lucia Beach artwork. The studio has not claimed the wall.
The short version
On 15 October 2026, painters put a purple GTA 6 mural of Jason and Lucia on The Lofts at Hollywood and Vine, also known as the Equitable Building, at 6253 Hollywood Boulevard. iGrandTheftAuto says it is the Jason and Lucia Beach artwork and keeps Lucia's gun, like the Brooklyn mural. Rockstar has not claimed it.
Quick answer
What is the new GTA 6 Hollywood mural?
A purple GTA 6 Hollywood mural of Jason and Lucia is being painted at The Lofts at Hollywood and Vine, 6253 Hollywood Boulevard. iGrandTheftAuto says it is the Jason and Lucia Beach artwork and keeps Lucia's gun. Rockstar Games has not claimed the mural.
Hollywood Boulevard now has a GTA 6 wall in progress. Painters on a swing stage are filling a purple panel that already spells Grand.
GTA 6 Countdown posted the first clip early on 15 October, crediting Reddit user Traditional Jeweler3. Wozzbyy, davngta and YupItsChrisss shared the same work, with Chrisss naming it a Jason x Lucia mural.
Where is the GTA 6 Hollywood mural?
At The Lofts at Hollywood and Vine, on the Equitable Building of Hollywood at 6253 Hollywood Boulevard.
Early posts called the site Grand Budapest Hotel 2. When a reader suggested the Taft Building, GTA 6 Countdown corrected the name and gave the street number. Later on 15 October, iGrandTheftAuto named the same wall The Lofts at Hollywood and Vine, 6253 Hollywood Boulevard. Wikipedia lists that address for the twelve storey landmark at Hollywood and Vine.
What does the mural show so far?
Jason and Lucia Beach artwork under a purple Grand heading, still half finished.
The clips show a dark violet band with white block letters for Grand, palm frond shapes, and pale lavender underpainting where the couple's outlines sit. Scaffolding hangs high on the facade. Nobody has posted a finished wall yet, so treat the full design as unfinished.
iGrandTheftAuto says the wall matches the Jason and Lucia Beach key art, left unedited, and that Lucia's gun remains in the composition the way it did on the Brooklyn mural. That is a fan identification from video, not a Rockstar caption.
The colour pack matches the game's public art. Deep purple, pink underpaint and palm silhouettes are the same palette Rockstar has used on trailers and store art for Jason and Lucia. That does not prove the studio ordered the wall. It does explain why fans recognised it in seconds.
Has Rockstar confirmed the Hollywood mural?
No. Rockstar Games has not posted about it.
We found no matching post on the studio's X account. That matches other street activations this month, where fans film first and Rockstar stays quiet until a partner or city notice appears. The mural is real paint on a real building. Who paid for it is still unconfirmed.
Treat viral claims with care. One reply thought the wall sat on the Taft Building. Countdown rejected that and named the Equitable Building instead. Building nicknames travel fast on X. Street numbers travel slower, which is why the 6253 listing matters.
| Claim | Status on 15 October |
|---|---|
| Mural being painted on Hollywood Boulevard | Filmed by fans, shared by several X accounts |
| Location is The Lofts at Hollywood and Vine, Equitable Building, 6253 Hollywood Boulevard | Stated by GTA 6 Countdown and iGrandTheftAuto, matches Wikipedia |
| Artwork is Jason and Lucia Beach, including Lucia's gun | Stated by iGrandTheftAuto, compared to Brooklyn mural |
| Subjects are Jason and Lucia | Visible in outlines in the shared video |
| Rockstar paid for or ordered the mural | Unconfirmed, no studio post found |
| Mural is finished | No, painters were still on site |
How does this fit other GTA 6 marketing?
It continues a real world push that already hit Miami.
Wynwood Walls unveiled ten murals for the game and free entry for Miami Dade residents, and a Vice City Goodyear airship reached Florida, as our blimp and Wynwood report covers. A NINE1NINE banner plane then flew over South Beach as downtown Miami opened a banner window, per our Miami Beach marketing piece, and fans spotted a Vice City Tesla on Miami streets the same morning.
Los Angeles is a new city on that map. Putting Jason and Lucia on a wall at Hollywood and Vine places the campaign on a corner built for cameras. The Equitable Building already anchors finance and entertainment history on that strip. A GTA 6 mural there is street theatre aimed at tourists, locals and every phone pointed upward.
GTA 6 launches on 19 November 2026. If you are near Hollywood and Vine this week, look up, and check our Trailer 3 tracker for the last studio footage before launch.
Frequently asked questions
Where is the new GTA 6 mural in Hollywood?
At The Lofts at Hollywood and Vine, the Equitable Building of Hollywood, at 6253 Hollywood Boulevard. iGrandTheftAuto and GTA 6 Countdown both place it on that corner.
Does the mural show Jason and Lucia?
Yes. iGrandTheftAuto says it is the Jason and Lucia Beach artwork, unedited, and that it includes Lucia's gun like the Brooklyn mural. Fan video shows both characters under a purple Grand panel.
Has Rockstar confirmed the Hollywood mural?
No. Rockstar Games has not posted about it. The evidence so far is fan video from Reddit user Traditional Jeweler3, amplified by several X accounts.
How does this fit other GTA 6 real world marketing?
It follows the Wynwood Walls murals and Vice City blimp in Florida, plus a NINE1NINE banner plane over South Beach. Those Miami moves are covered in our earlier reports.
Can I go and see the mural?
The building sits on Hollywood Boulevard in Los Angeles. The mural was still being painted when the videos were filmed on 15 October, so expect scaffolding and unfinished areas.
Sources
- GTA 6 Countdown on X: new GTA 6 mural being painted on Hollywood Blvd, 15 October 2026
- GTA 6 Countdown on X: Equitable Building address 6253 W. Hollywood Boulevard
- Wozzbyy on X: GTA 6 mural on Grand Budapest Hotel 2 building, Hollywood Boulevard
- davngta on X: GTA VI mural on Grand Budapest Hotel 2, Hollywood Blvd
- YupItsChrisss on X: GTA VI Jason x Lucia mural on Hollywood Boulevard
- Wikipedia: Equitable Building of Hollywood at 6253 W. Hollywood Boulevard
- iGrandTheftAuto on X: GTA 6 mural at The Lofts at Hollywood and Vine, Jason and Lucia Beach artwork
- ItsJaruba on X: new GTA 6 mural on Hollywood Blvd
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